Welcome to our latest newsletter, the TiCSA Tourism Snapshot, for January 2024.
I hope all of you have had a festive holiday season and a great start to the new year!
The year ahead promises to be full of opportunity and challenges. We are very focused on delivering tangible benefits for members, specifically business capability development and industry advocacy outcomes.
To this end, our first major event will be the 2024 South Australian Tourism Summit. This event will provide thought leadership on the future of our industry, with a focus on the customer of the future and how we position our State for market growth. Save the date! The event will be held on Thursday 22 February. Further details will be released soon so stay tuned to our event calendar and social media.
In the advocacy space, our number one priority is the State government’s involvement in marketing.
We are busy locking in our business capability workshops and other TiCSA activities across regions for 2024. State Tourism Conference will be held in early June and the SA Tourism Awards Program will commence shortly. Supporting our members to cement their business fundamentals and key areas of business excellence through Quality Tourism Accreditation is also a major focus this year.
Please read on, all the best for 2024!
Shaun de Bruyn
Chief Executive Officer
Tourism Industry Council SA