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Industry Programs / Tourism Awards / Categories and Criteria

CATEGORIES & CRITERIA

The South Australian Tourism Awards offer more than 25 categories to choose from. Entrants are permitted to enter more than one category per year.

See below to view all categories and criteria. 

1. Major Tourist Attractions

Supported by the City of Adelaide

This category recognises natural or built tourist attractions that attract amongst the highest visitor numbers during the qualifying period for South Australia.

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2. Tourist Attractions

This category recognises natural or built tourist attractions that attract significant visitor numbers during the qualifying period for South Australia.

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3. Major Festivals and Events

Supported by the City of Adelaide

This category recognises festivals, events and exhibitions that attract over 50,000 visitors, enhance the profile and appeal of the destination in which they are held and create substantial economic impact for the destination.

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4. Festivals and Events

This category recognises festivals, events and exhibitions that attract fewer than 50,000 visitors, enhance the profile and appeal of the destination in which they are held and create a significant economic impact for the destination.

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5. Ecotourism

This category recognises ecologically sustainable tourism with a primary focus on experiencing natural areas that foster environmental and cultural understanding, appreciation and conservation.

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6. Cultural Tourism

This category recognises tourism operations that foster a greater understanding and appreciation of authentic culture, history, heritage and/or the arts.

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7. Qantas Award for Excellence in Aboriginal and Torres Strait Islander Tourism

Supported by Qantas Airways

This category recognises Aboriginal and Torres Strait Islander tourism operations that demonstrate authenticity and cultivate a greater understanding of Aboriginal and Torres Strait Islander culture, history and traditions.

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8. Specialised Tourism Services

This category recognises the outstanding delivery of specialised tourism services that enhance the visitor experience and integrate with other tourism products.

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9. Visitor Information Services

Supported by the Local Government Association of South Australia

This category recognises the consistent delivery of high quality and face to face information services to the visitor. It is open to Visitor Information Centres/Tourist Offices, Local Tourist Associations and Regional Tourism Organisations.

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10. Business Event Venues

This category recognises venues who provide high quality facilities specifically designed for business events e.g. meetings, incentives, conferences and exhibitions.

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11. Major Tour and Transport Operators

Supported by Adelaide Airport

This category recognises a major contribution to tourism through the combined provision of touring and transport services. It is open to businesses with 15 or more annual fulltime equivalent employees.

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12. Tour and Transport Operators

This category recognises a significant contribution to tourism through the combined provision of touring and transport services. It is open to businesses with fewer than 15 annual fulltime equivalent employees.

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13. Adventure Tourism

This category recognises outdoor adventure tourism experiences that involve visitor participation and a personal challenge.

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14. Destination Marketing

This category recognises creativity and innovation in fully integrated destination marketing activities. This category is open to Regional Tourism Organisations, Local Tourist Associations, Visitor Information Centres, local government and marketing alliances.

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15. Tourism Restaurants and Catering

Supported by the Restaurant & Catering 

This category is open to all restaurants and catering services offering a tourism experience and/or servicing the tourism industry. It is not a food award but does recognise a significant contribution to tourism through the provision of food and beverage. Entry is open – but not limited to – hotel or stand-alone restaurants, event caterers, pubs and cafés.

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16. Tourism Wineries, Distilleries and Breweries

This category recognises wineries, distilleries and boutique breweries that offer a cellar door experience and create a significant contribution to tourism.

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17. Caravan and Holiday Parks

This category recognises excellence in caravan or holiday parks that offer cabin and tenting accommodation and enhance the tourism experience in the destination.

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18. Hosted Accommodation

This category is open to owner/operator accommodation providers offering a high degree of personal contact with guests. Entry is open – but not limited to – bed & breakfast, farm stay, cottage or other intimate, boutique, colonial or heritage accommodation.

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19. Unique Accommodation

This category is open to properties developed around unconventional accommodation infrastructure. The focus of this award is on the uniqueness of the tourism experience. Entry is open – but not limited to – tented holidays, houseboats, tree houses, underground accommodation and yacht charters.

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20. Self Contained Accommodation

This category recognises a single self-contained property offering guests the freedom of self-sufficiency. For companies that are managing groups of properties it is recommended they focus on one of their properties or enter Specialised Tourism Services.

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21. Standard Accommodation

This category is open – but not limited to – motels, hotels, self-catering, cabins, backpackers and pub accommodation. The focus of this award is on both the facilities and services that enhance the tourism experience.

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22. Deluxe Accommodation

This category is open to properties who achieve a deluxe guest experience which includes a wide range of facilities and superior design qualities, typically complemented by service standards that reflect the varied and discerning needs of the guest.

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23. Luxury Accommodation

This category is open to properties that typify luxury across all areas of operation. Guests should enjoy an extensive range of facilities and comprehensive or highly personalised service relevant to the accommodation type. Properties at this level will display excellent design quality and attention to detail.

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24. New Tourism Business

This category recognises new tourism businesses that have commenced operations during the qualifying period. This award recognises excellence in the planning and development of new tourism infrastructure and/or services. Tourism businesses that have commenced a new product or opened new infrastructure need to enter another category most applicable to the business.

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25. Excellence in Food Tourism

This category is open to food producers, providers, tour operators, cooking schools, food attractions, farm gate experiences, farmers markets, trails and other food tourism experiences in South Australia, featuring South Australian produce as the core component.

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26. Excellence in Accessible Tourism

This category is open to South Australian tourism businesses or attractions delivering tourism products or services that are welcoming for people of all abilities. Entrants must demonstrate how they have developed a tourism experience to become more accessible.

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27. Outstanding Contribution by and Individual

Supported by Qantas Airways

This award recognises the outstanding contribution by an individual to the South Australian Tourism Industry, honouring those who go over and above their own commercial focus to contribute to the broader industry.

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28. South Australian Tourism Student of the Year

Supported by Skal International Adelaide

This award recognises an outstanding tourism student and their commitment to contribute to the development of a vibrant and professional tourism industry in South Australia.

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29. South Australian Taxi Driver of the Year

Supported by Cabcharge & Taxi Council South Australia

Passengers are encouraged to nominate taxi drivers who provide customer service that stands out from the crowd.

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RAA Voters' Choice Tourism Award

Supported by RAA

The 2019 RAA Voters’ Choice Tourism Award is designed to recognise a high level of service excellence provided by two South Australian Tourism Awards finalists.

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Premier’s Award for Service Excellence

Supported by the Government of South Australia

This award is designed to recognise and encourage South Australian tourism businesses for their excellent service policies and procedures to building strong, long lasting customer relationships.

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