The Tourism Industry Council of South Australia (TiCSA)’s upcoming tourism conference is set to lead the industry towards unlocking the 2020 targets of $8 billion and 41,000 jobs.

The two-day program held on the 28 and 29 May at Adelaide Oval will give an insight into the opportunities, challenges and changes affecting the industry and provide solutions to tackle them head-on.

A highlight of the conference line-up will be former Chief Executive Officer of Virgin Australia and co-founder of the Australian Walking Company, Brett Godfrey. Brett will share his experience with transformational leadership in the Australian tourism industry and outline the drivers behind his success.

TiCSA Chief Executive Officer Shaun de Bruyn says the conference is a must-attend event and a highly valuable investment of money and time.

“Increasing our growth momentum at this time is critical to achieving the 2020 targets and those beyond,” said Mr de Bruyn.

“The conference aims to do just that by providing operators with the knowledge, tools and strategies to support the ongoing development of competitive tourism products in our state.”

Rodney Harrex, Chief Executive of the South Australian Tourism Commission said a strong tourism industry is vital to the economic future of South Australia.

“Our visitor $6.8 billion economy remains strong because of the hard work of every operator across the state,” said Mr Harrex.

“Tourism businesses are investing in high-quality products, state-of-the-art facilities and continue to deliver innovative experiences to meet South Australia’s growing demand.

“We boast some of the best visitor experiences in the country and this annual conference allows our tourism champions to come together, share their success stories and gain further insight into how to grow the sector.”

Click here to learn more about the conference.